An independent coffee roastery based in Hong Kong, Phoenix Coffee Roastery was founded by Yat on the small island of Peng Chau, where a humble bike coffee project gradually evolved into a dedicated roasting company. Inspired by the iconic Shanghai Phoenix bike brand, the roastery is passionate about championing lesser-known origins such as the Philippines, Yunnan, and Nepal, guided by a thoughtful roasting philosophy refined by years of expertise and the belief that coffee should be casual, approachable and enjoyed by all.